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Marketing Training

Making your website effective, engaging and accessible

Your website is your digital shop window and often the first point of contact for anyone interacting with or wanting to find out more about you.​

The content and design of your website are often the difference in someone wanting to engage with your organisation or not.​

This workshop will help you make sure your website is meeting the needs of your target audiences while achieving your organisation’s goals.

24 April 2024 2:00 pm - 5:00 pm

Who is the training for

This training is for anyone who is involved with managing their organisation’s website or creating content for the website.

What will you learn

How to:

  • Create user journeys to achieve your organisation’s goals
  • Finetune your website with user testing and analytics
  • Optimise your website navigation
  • Apply your branding and ensuring accessibility
  • Create a simple content strategy to keep your website up to date
  • Write a clear brief for an external website developer

Who will be delivering the training

Locality’s in-house marketing experts, who work with community organisations across the country and understand the challenges your organisation may face.

What to expect

Our group workshops are the perfect blend of expert support and peer to peer learning.

Our sessions allow small groups to tackle an area of marketing they wish to develop, share their experiences with the group to help work out common problems, as well as tackle specific problems of their own.

As this is an interactive session, to make the most of your training, please join us from a quiet place where you can focus and participate. Please have your camera on if possible.

Need something a bit more tailored for your organisation? Get in touch to discuss how we can create a bespoke package of support and training.


Our training workshops cost:

Essentials and Membership Plus£125 +VAT
Network and non-members£200 +VAT

Join as Essentials or Membership Plus to save money on training.

Can't make this date? We will soon be publishing future dates. Email to register your interest or enquire about our bespoke training.

How will it be delivered

This training will take place online on Zoom. We'll send out the Zoom link with the joining instructions before the session.

The training will run for three hours with short breaks.

The session will be broken up into topics with some information sharing, for example through a presentation.

This will be followed by group activities where you put this knowledge into practice and apply it to your organisation. We sometimes use digital tools for activities where we work together.

Your access needs

We want to make sure you can engage in our sessions, so please make sure to share any access needs you have on the booking form. We will be in touch to ensure we are making the right adjustments for you.

We try and share as much information as possible about what to expect before our online events, so you feel prepared for the session. This includes any digital tools we will use during the workshop. So just let us know any support or adjustments you need.

All our online events have closed captions available.